TokenStars is the first celebrity management platform on blockchain.We build the ecosystem that will provide celebrities, fans and advertisers with advancedtools and incentives for deeper interaction and engagement. Our platform consists of 12 integrated modules that allow participants to connect in a new way. Designed as a toolkit, the platform allows to combine different modules toachieve the required features and capabilities.Based on their functionality, the modules are part of 4 different layers: Crowdfunding layer, enabling promising talents and celebrities to raise funds; Fans Community layer, allowing the celebrities to grow their social capital by expanding their loyal fan bases and offering the fans the desired involvement by communicating and participating activities with their favorite stars; Advertising layer, delivering smart & transparent data and engaged audience to brands for more efficient advertising campaigns (by enabling advertising smart contracts and exclusive merchandise sales).
Platform and Technology
TokenStars platform is built of 12 integrated modules that allow us to implement all activities of the project. The modules are divided into four distinct layers:
1. Crowdfunding layer;
2. Infrastructure layer;
3. Fans Community layer;
4. Brands and Advertising layer.
Use of Blockchain
Our choice of blockchain as underlying technology of the TokenStars platform allows us to build transparent, scalable and verifiable system for all platform participants, especially for fans,scouts, promoters and advertisers. We will grant fans community leaders with tools to audit the records of blockchain distributed ledger to prove the transparency of interaction and avoid the
potential conflicts between the participants.
Solving market problems
TokenStars solves 4 major problems of market participants:
1. Talents (future stars). We provide financial support to young talents at the critical junior age, so they don’t drop out of professional sports and entertainment industries. We also help them to attract audience and accumulate social capital from the beginning of collaboration, to start professional career with a sufficient handicap (in comparison to their peers).
2. Pros (active sports & entertainment stars). We offer representation and marketing promotion to the established pro-athletes and media personalities, that are already attractive for sponsors but were overlooked by traditional agencies.
3. Fans desire much closer interaction with stars celebrities and more influence over their favorite clubs. We provide fans communities with opportunities to communicate in real time, choose future stars and become involved in the celebrity activities.
TEAM tokens (Ethereum ERC-20 standard compatible utility tokens) facilitate the engagement between participants on the platform and serve as a form of access to the platform and its internal currency.
There are 3 ways, how participants may acquire TEAM tokens:
1. Join the crowdsale.
2. Buy tokens later in the crypto exchanges.
3. Earn tokens within the platform for committing actions and accomplishing the tasks.
Token allocation formula is established to ensure the healthy distribution to:
– TokenStars‟ employees and advisors, providing long-term motivation,
-Community and network growth activities, required to achieve financial and operational goals.